What goes on the website?

Most people try to do too much with their websites. Keep it simple.

The two main questions you should keep in mind as you design your website are:

1) How clear is it that you have a way to help your ideal client get what they want and need?

2) How easy is it for them to take the next step? (whether that’s signing up for your newsletter, contacting you, making a purchase or something else)

Here are some examples of websites that do this well:

www.atomicshops.com
http://www.teachmeteamwork.com

What do I like about these websites?

1) the design is clean and simple. I don’t feel bombarded by big headlines or garish colors.

2) it’s obvious that the business understands EXACTLY what the visitor needs and wants, and that the business has a way to give it to them.